Prosys Computing Limited (company number 02481183) (“Prosys Computing”) is committed to protecting the privacy of our customers and users of our website. We want to provide a safe and secure user experience and will ensure that the information you submit to us is only used for the purposes set out in this policy in accordance with the Data Protection Act and the General Data Protection Regulation (GDPR).

This privacy policy explains what personal data we collect from you, how we collect and process personal data as well as how we protect any personal data that you have provided.

Prosys Computing must process personal data (including sensitive personal data where required) so that it can provide its services. If you have any enquiries or concerns about your personal data, our contact details are:

Prosys Computing Ltd
Unit 11 Ty-Nant Court,
Morganstown,
Cardiff,
CF15 8LW

Telephone number: +44(0)2920 814477

Email address: gary.morgan@prosyscomputing.co.uk

You may give your personal data to Prosys Computing directly, such as contact form or via our support team, or we may collect them from another source such as a social media website. Prosys Computing must have a legal basis for processing your personal data. For the purposes of providing you with Sage products, business services and support we will only use your personal data in accordance with the terms of the following statement.

1. Introduction

This policy sets out the obligations of Prosys Computing Ltd regarding data protection and the rights of customers, suppliers, staff and other business contacts (“data subjects”) in respect of their personal data under EU Regulation 2016/679 General Data Protection Regulation (“GDPR”).

The GDPR defines “personal data” as any information relating to an identified or identifiable natural person (a “data subject”); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.

This policy sets Prosys Computing’s obligations regarding the collection, processing, transfer, storage, and disposal of personal data. The procedures and principles set out herein must always be followed by Prosys Computing, its employees, agents, contractors, or other parties working on behalf of Prosys Computing.

Prosys Computing is committed not only to the letter of the law, but also to the spirit of the law and places high importance on the correct, lawful, and fair handling of all personal data, respecting the legal rights, privacy, and trust of all individuals with whom it deals.

2. Data protection principles

This policy aims to ensure compliance with the GDPR. The GDPR sets out the following principles with which any party handling personal data must comply. All personal data must be:

• Processed lawfully, fairly, and in a transparent manner in relation to the data subject.
• Collected for specified, explicit, and legitimate purposes and not further processed in a manner that is incompatible with those purposes.
• Adequate, relevant, and limited to what is necessary in relation to the purposes for which it is processed.
• Accurate and, where necessary, kept up to date. Every reasonable step must be taken to ensure that personal data that is inaccurate, having regard to the purposes for which it is processed, is erased, or rectified without delay.
• Kept in a form which permits identification of data subjects for no longer than is necessary for the purposes for which the personal data is processed. Personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes, or statistical purposes, subject to implementation of the appropriate technical and organisational measures required by the GDPR in order to safeguard the rights and freedoms of the data subject.
• Processed in a manner that ensures appropriate security of the personal data, including protection against unauthorised or unlawful processing and against accidental loss, destruction, or damage, using appropriate technical or organisational measures.

3. The rights of data subjects

The GDPR sets out the following rights applicable to data subjects (please refer to the parts of this policy indicated for further details):

• The right to be informed (Part 12);
• The right of access (Part 13);
• The right to rectification (Part 14);
• The right to erasure (also known as the ‘right to be forgotten’) (Part 15);
• The right to restrict processing (Part 16);
• The right to data portability (Part 17);
• The right to object (Part 18); and
• Rights with respect to automated decision-making and profiling. Prosys Computing does not process personal data for automated decision making or profiling.

4. Lawful, fair and transparent data processing

The GDPR seeks to ensure that personal data is processed lawfully, fairly, and transparently, without adversely affecting the rights of the data subject. The GDPR states that processing of personal data shall be lawful if at least one of the following applies:

• The data subject has given consent to the processing of their personal data for one or more specific purposes;
• The processing is necessary for the performance of a contract to which the data subject is a party, or in order to take steps at the request of the data subject prior to entering into a contract with them;
• The processing is necessary for compliance with a legal obligation to which the data controller is subject;
• The processing is necessary to protect the vital interests of the data subject or of another natural person;
• The processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the data controller; or
• The processing is necessary for the purposes of the legitimate interests pursued by the data controller or by a third party, except where such interests are overridden by the fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.

If the personal data in question is “special category data” (also known as “sensitive personal data”) (for example, data concerning the data subject’s race, ethnicity, politics, religion, trade union membership, genetics, biometrics (if used for ID purposes), health, sex life, or sexual orientation), at least one of the following conditions must be met:

• The data subject has given their explicit consent to the processing of such data for one or more specified purposes (unless EU or EU Member State law prohibits them from doing so);
• The processing is necessary for the purpose of carrying out the obligations and exercising specific rights of the data controller or of the data subject in the field of employment, social security, and social protection law (insofar as it is authorised by EU or EU Member State law or a collective agreement pursuant to EU Member State law which provides for appropriate safeguards for the fundamental rights and interests of the data subject);
• The processing is necessary to protect the vital interests of the data subject or of another natural person where the data subject is physically or legally incapable of giving consent;
• The data controller is a foundation, association, or other non-profit body with a political, philosophical, religious, or trade union aim, and the processing is carried out in the course of its legitimate activities, provided that the processing relates solely to the members or former members of that body or to persons who have regular contact with it in connection with its purposes and that the personal data is not disclosed outside the body without the consent of the data subjects;
• The processing relates to personal data which is clearly made public by the data subject;
• The processing is necessary for the conduct of legal claims or whenever courts are acting in their judicial capacity;
• The processing is necessary for substantial public interest reasons, on the basis of EU or EU Member State law which shall be proportionate to the aim pursued, shall respect the essence of the right to data protection, and shall provide for suitable and specific measures to safeguard the fundamental rights and interests of the data subject;
• The processing is necessary for the purposes of preventative or occupational medicine, for the assessment of the working capacity of an employee, for medical diagnosis, for the provision of health or social care or treatment, or the management of health or social care systems or services on the basis of EU or EU Member State law or pursuant to a contract with a health professional, subject to the conditions and safeguards referred to in Article 9(3) of the GDPR;
• The processing is necessary for public interest reasons in the area of public health, for example, protecting against serious cross-border threats to health or ensuring high standards of quality and safety of health care and of medicinal products or medical devices, on the basis of EU or EU Member State law which provides for suitable and specific measures to safeguard the rights and freedoms of the data subject (in particular, professional secrecy); or
• The processing is necessary for archiving purposes in the public interest, scientific or historical research purposes, or statistical purposes in accordance with Article 89(1) of the GDPR based on EU or EU Member State law which shall be proportionate to the aim pursued, respect the essence of the right to data protection, and provide for suitable and specific measures to safeguard the fundamental rights and the interests of the data subject.

5. Specified, explicit and legitimate purposes

Prosys Computing collects and processes the personal data set out in Part 19 of this policy. This includes:

• Personal data collected directly from data subjects; and
• Personal data obtained from third parties.

Prosys Computing only collects, processes, and holds personal data for the specific purposes set out in Part 19 of this policy (or for other purposes expressly permitted by the GDPR).

Data subjects are kept informed at all times of the purpose or purposes for which Prosys Computing uses their personal data. Please refer to Part 12 for more information on keeping data subjects informed.

6. Adequate, relevant and limited data processing

Prosys Computing will only collect and process personal data for and to the extent necessary for the specific purpose or purposes of which data subjects have been informed (or will be informed) as under Part 5, above, and as set out in Part 19, below.

7. Accuracy of data and keeping data up to date

Prosys Computing shall ensure that all personal data collected, processed, and held by it is kept accurate and up to date. This includes, but is not limited to, the rectification of personal data at the request of a data subject, as set out in Part 14, below.

The accuracy of personal data shall be checked when it is collected and at regular intervals thereafter. If any personal data is found to be inaccurate or out-of-date, all reasonable steps will be taken without delay to amend or erase that data, as appropriate.

8. Data retention

Prosys Computing shall not keep personal data for any longer than is necessary in light of the purpose or purposes for which that personal data was originally collected, held, and processed.

When personal data is no longer required, all reasonable steps will be taken to erase or otherwise dispose of it without delay.

For full details of Prosys Computing’s approach to data retention, including retention periods for specific personal data types held by Prosys Computing, please refer to our Data Retention Policy.

9. Secure processing

Prosys Computing shall ensure that all personal data collected, held, and processed is kept secure and protected against unauthorised or unlawful processing and against accidental loss, destruction, or damage. Further details of the technical and organisational measures which shall be taken are provided in Parts 20 to 26 of this policy.

10. Accountability and record-keeping

Prosys Computing is not required to appoint a Data Protection Officer. Prosys Computing’s General Manager will supervise GDPR compliance.

Prosys Computing shall be responsible for overseeing the implementation of this policy and for monitoring compliance with this policy, Prosys Computing’s other data protection-related policies, and with the GDPR and other applicable data protection legislation.

Prosys Computing shall keep written internal records of all personal data collection, holding, and processing, which shall incorporate the following information:

• The name and details of Prosys Computing, and any applicable third-party data processors;
• The purposes for which Prosys Computing collects, holds, and processes personal data;
• Details of the categories of personal data collected, held, and processed by Prosys Computing, and the categories of data subject to which that personal data relates;
• Details of any transfers of personal data to non-EEA countries including all mechanisms and security safeguards;
• Details of how long personal data will be retained by Prosys Computing (please refer to Prosys Computing’s Data Retention Policy); and
• Detailed descriptions of all technical and organisational measures taken by Prosys Computing to ensure the security of personal data.

11. Data Protection Impact Assessments

Prosys Computing shall carry out Data Protection Impact Assessments for any and all new projects and/or new uses of sensitive personal data which involve the use of new technologies and the processing involved is likely to result in a high risk to the rights and freedoms of data subjects under the GDPR.

Data Protection Impact Assessments shall be overseen by Prosys Computing and shall address the following:

• The type(s) of sensitive personal data that will be collected, held, and processed;
• The purpose(s) for which sensitive personal data is to be used;
• Prosys Computing’s objectives;
• How sensitive personal data is to be used;
• The parties (internal and/or external) who are to be consulted;
• The necessity and proportionality of the data processing with respect to the purpose(s) for which it is being processed;
• Risks posed to data subjects;
• Risks posed both within and to Prosys Computing; and
• Proposed measures to minimise and handle identified risks.

12. Keeping data subjects informed

Prosys Computing shall provide, on request, the information set out in Part 12 to every data subject:

• Where personal data is collected directly from data subjects, those data subjects will be informed of its purpose at the time of collection; and
• Where personal data is obtained from a third party, the relevant data subjects will be informed of its purpose:
  • if the personal data is used to communicate with the data subject, when the first communication is made; or
  • if the personal data is to be transferred to another party, before that transfer is made; or
  • as soon as reasonably possible and in any event not more than one month after the personal data is obtained.
• The following information shall be provided:
  • Details of Prosys Computing including, but not limited to, the address and contact details;
  • The purpose(s) for which the personal data is being collected and will be processed (as detailed in Part 19 of this policy) and the legal basis justifying that collection and processing;
  • Where applicable, the legitimate interests upon which Prosys Computing is justifying its collection and processing of the personal data;
  • Where the personal data is not obtained directly from the data subject, the categories of personal data collected and processed;
  • Where the personal data is to be transferred to one or more third parties, details of those parties;
  • Where the personal data is to be transferred to a third party that is located outside of the European Economic Area (the “EEA”), details of that transfer, including but not limited to the safeguards in place (see Part 26 of this policy for further details);
  • Details of data retention;
  • Details of the data subject’s rights under the GDPR;
  • Details of the data subject’s right to withdraw their consent to Prosys Computing’s processing of their personal data at any time;
  • Details of the data subject’s right to complain to the Information Commissioner’s Office (the “supervisory authority” under the GDPR);
  • Where applicable, details of any legal or contractual requirement or obligation necessitating the collection and processing of the personal data and details of any consequences of failing to provide it; and
  • Details of any automated decision-making or profiling that will take place using the personal data, including information on how decisions will be made, the significance of those decisions, and any consequences.

13. Data subject access

Data subjects may make subject access requests (“SARs”) at any time to find out more about the personal data which Prosys Computing holds about them, what it is doing with that personal data, and why.

Employees wishing to make a SAR should do using a Subject Access Request Form, sending the form to Prosys Computing’s HR Manager.

Responses to SARs shall normally be made within one month of receipt, however this may be extended by up to two months if the SAR is complex and/or numerous requests are made. If such additional time is required, the data subject shall be informed.

All SARs received shall be handled by Prosys Computing’s General Manager.

Prosys Computing does not charge a fee for the handling of normal SARs. Prosys Computing reserves the right to charge reasonable fees for additional copies of information that has already been supplied to a data subject, and for requests that are manifestly unfounded or excessive, particularly where such requests are repetitive.

14. Rectification of personal data

Data subjects have the right to require Prosys Computing to rectify any of their personal data that is inaccurate or incomplete.

Prosys Computing shall rectify the personal data in question, and inform the data subject of that rectification, within one month of the data subject informing Prosys Computing of the issue. The period can be extended by up to two months in the case of complex requests. If such additional time is required, the data subject shall be informed.

In the event that any affected personal data has been disclosed to third parties, those parties shall be informed of any rectification that must be made to that personal data.

15. Erasure of personal data

Data subjects have the right to request that Prosys Computing erases the personal data it holds about them in the following circumstances:

• It is no longer necessary for Prosys Computing to hold that personal data with respect to the purpose(s) for which it was originally collected or processed;
• The data subject wishes to withdraw their consent to Prosys Computing holding and processing their personal data;
• The data subject objects to Prosys Computing holding and processing their personal data (and there is no overriding legitimate interest to allow Prosys Computing to continue doing so) (see Part 18 of this policy for further details concerning the right to object);
• The personal data has been processed unlawfully;
• The personal data needs to be erased in order for Prosys Computing to comply with a particular legal obligation.

Unless Prosys Computing has reasonable grounds to refuse to erase personal data, all requests for erasure shall be complied with, and the data subject informed of the erasure, within one month of receipt of the data subject’s request. The period can be extended by up to two months in the case of complex requests. If such additional time is required, the data subject shall be informed.

In the event that any personal data that is to be erased in response to a data subject’s request has been disclosed to third parties, those parties shall be informed of the erasure (unless it is impossible or would require disproportionate effort to do so).

16. Restriction of personal data processing

Data subjects may request that Prosys Computing ceases processing the personal data it holds about them. If a data subject makes such a request, Prosys Computing shall retain only the amount of personal data concerning that data subject (if any) that is necessary to ensure that the personal data in question is not processed further.

In the event that any affected personal data has been disclosed to third parties, those parties shall be informed of the applicable restrictions on processing it (unless it is impossible or would require disproportionate effort to do so).

17. Data portability

Prosys Computing processes personal data using computer business software.

Where data subjects have given their consent to Prosys Computing to process their personal data in such a manner, or the processing is otherwise required for the performance of a contract between Prosys Computing and the data subject, data subjects have the right, under the GDPR, to receive a copy of their personal data and to use it for other purposes (namely transmitting it to other data controllers).

To facilitate the right of data portability, Prosys Computing shall make available all applicable personal data to data subjects in the following formats:

• Printed output;
• Computer generated formatted file.

Where technically feasible, if requested by a data subject, personal data shall be sent directly to the required data controller.

All requests for copies of personal data shall be complied with within one month of the data subject’s request. The period can be extended by up to two months in the case of complex or numerous requests. If such additional time is required, the data subject shall be informed.

18. Objections to personal data processing

Data subjects have the right to object to Prosys Computing processing their personal data based on legitimate interests, direct marketing (including profiling).

Where a data subject objects to Prosys Computing processing their personal data based on its legitimate interests, Prosys Computing shall cease such processing immediately, unless it can be demonstrated that Prosys Computing’s legitimate grounds for such processing override the data subject’s interests, rights, and freedoms, or that the processing is necessary for the conduct of legal claims.

Where a data subject objects to Prosys Computing processing their personal data for direct marketing purposes, Prosys Computing shall cease such processing immediately.

19. Personal data collected, held and processed

The following personal data is collected, held, and processed by Prosys Computing (for details of data retention, please refer to Prosys Computing’s Data Retention Policy):

Data Ref.	Type of data	Purpose of data	Basis for processing data
Customers	Name, position and contact details including email.	Management of customer accounts	Contract fulfilment
Suppliers	Name, position and contact details including email.	Management of supplier accounts	Contract fulfilment
Staff	Name and sensitive personal data.	Management of staff payroll, pensions and health scheme	Consent, contract and legal obligation
Prospective customers and marketing lists	Name, company, position and contact details including email.	Management of sales and marketing information	Legitimate interest

20. Data security – Transferring sensitive personal data and communications

Prosys Computing shall ensure that the following measures are taken with respect to all communications and other transfers involving sensitive personal data:

• All emails containing sensitive personal data must be marked “confidential”;
• Sensitive Personal data may be transmitted over secure networks only; transmission over unsecured networks is not permitted in any circumstances;
• Sensitive Personal data may not be transmitted over a wireless network if there is a wired alternative that is reasonably practicable;
• Where sensitive personal data is to be sent by facsimile transmission the recipient should be informed in advance of the transmission and should be waiting by the fax machine to receive the data;
• Where sensitive personal data is to be transferred in hardcopy form it should be passed directly to the recipient or sent marked ‘Private and Confidential’.
• All sensitive personal data to be transferred physically, whether in hardcopy form or on removable electronic media shall be transferred in a suitable container marked “confidential”.

21. Data security – storage

Prosys Computing shall ensure that the following measures are taken with respect to the storage of personal data:

• All electronic copies of personal data should be stored securely using passwords,
• All hardcopies of personal data, along with any electronic copies stored on physical, removable media should be stored securely in a locked box, drawer, cabinet, or similar;
• All personal data stored electronically should be backed up daily with backups stored onsite AND offsite;
• No personal data should be transferred to any device personally belonging to an employee and personal data may only be transferred to devices belonging to agents, contractors, or other parties working on behalf of Prosys Computing where the party in question has agreed to comply fully with the letter and spirit of this policy and of the GDPR (which may include demonstrating to Prosys Computing that all suitable technical and organisational measures have been taken).

22. Data security – disposal

When any personal data is to be erased or otherwise disposed of for any reason (including where copies have been made and are no longer needed), it should be securely deleted and disposed of. For further information on the deletion and disposal of personal data, please refer to Prosys Computing’s Data Retention Policy.

23. Data security – Use of personal data

Prosys Computing shall ensure that the following measures are taken with respect to the use of personal data:

• Personal data must be handled with care at all times and should not be left unattended or on view to unauthorised employees, agents, sub-contractors, or other parties at any time;
• If personal data is being viewed on a computer screen and the computer in question is to be left unattended for any period of time, the user must lock the computer and screen before leaving it; and
• Where personal data held by Prosys Computing is used for marketing purposes, it shall be the responsibility of Prosys Computing to ensure that the appropriate consent is obtained and that no data subjects have opted out, whether directly or via a third-party service such as the TPS.

24. Data security – IT security

Prosys Computing shall ensure that the following measures are taken with respect to IT and information security:

• All passwords used to protect personal data should be changed regularly and should not use words or phrases that can be easily guessed or otherwise compromised. All passwords must contain a combination of uppercase and lowercase letters, numbers, and symbols;
• Under no circumstances should any passwords be written down or shared between any employees, agents, contractors, or other parties working on behalf of Prosys Computing, irrespective of seniority or department. If a password is forgotten, it must be reset using the applicable method. IT staff do not have access to passwords;
• All software (including, but not limited to, applications and operating systems) shall be kept up-to-date. Prosys Computing’s IT staff shall be responsible for installing any and all security-related updates as soon as reasonably and practically possible, unless there are valid technical reasons not to do so; and
• No software may be installed on any Company-owned computer or device without the prior approval of Prosys Computing.

25. Organisational measures

Prosys Computing shall ensure that the following measures are taken with respect to the collection, holding, and processing of personal data:

• All employees, agents, contractors, or other parties working on behalf of Prosys Computing shall be made fully aware of both their individual responsibilities and Prosys Computing’s responsibilities under the GDPR and under this policy, and shall be provided with a copy of this policy;
• Only employees, agents, sub-contractors, or other parties working on behalf of Prosys Computing that need access to, and use of, personal data in order to carry out their assigned duties correctly shall have access to personal data held by Prosys Computing;
• All employees, agents, contractors, or other parties working on behalf of Prosys Computing handling personal data will be appropriately trained to do so;
• All employees, agents, contractors, or other parties working on behalf of Prosys Computing handling personal data will be appropriately supervised;
• All employees, agents, contractors, or other parties working on behalf of Prosys Computing handling personal data shall be required and encouraged to exercise care, caution, and discretion when discussing work-related matters that relate to personal data, whether in the workplace or otherwise;
• Methods of collecting, holding, and processing personal data shall be regularly evaluated and reviewed;
• All personal data held by Prosys Computing shall be reviewed periodically, as set out in Prosys Computing’s Data Retention Policy;
• The performance of those employees, agents, contractors, or other parties working on behalf of Prosys Computing handling personal data shall be regularly evaluated and reviewed;
• All employees, agents, contractors, or other parties working on behalf of Prosys Computing handling personal data will be bound to do so in accordance with the principles of the GDPR and this policy by contract;
• All agents, contractors, or other parties working on behalf of Prosys Computing handling personal data must ensure that any and all of their employees who are involved in the processing of personal data are held to the same conditions as those relevant employees of Prosys Computing arising out of this policy and the GDPR; and
• Where any agent, contractor or other party working on behalf of Prosys Computing handling personal data fails in their obligations under this policy that party shall indemnify and hold harmless Prosys Computing against any costs, liability, damages, loss, claims or proceedings which may arise out of that failure.

26. Transferring personal data to a country outside the EEA

Prosys Computing may from time to time transfer (‘transfer’ includes making available remotely) personal data to countries outside of the EEA.

The transfer of personal data to a country outside of the EEA shall take place only if one or more of the following applies:

• The transfer is to a country, territory, or one or more specific sectors in that country (or an international organisation), that the European Commission has determined ensures an adequate level of protection for personal data;
• The transfer is to a country (or international organisation) which provides appropriate safeguards in the form of a legally binding agreement between public authorities or bodies; binding corporate rules; standard data protection clauses adopted by the European Commission; compliance with an approved code of conduct approved by a supervisory authority (e.g. the Information Commissioner’s Office); certification under an approved certification mechanism (as provided for in the GDPR); contractual clauses agreed and authorised by the competent supervisory authority; or provisions inserted into administrative arrangements between public authorities or bodies authorised by the competent supervisory authority;
• The transfer is made with the informed consent of the relevant data subject(s);
• The transfer is necessary for the performance of a contract between the data subject and Prosys Computing (or for pre-contractual steps taken at the request of the data subject);
• The transfer is necessary for important public interest reasons;
• The transfer is necessary for the conduct of legal claims;
• The transfer is necessary to protect the vital interests of the data subject or other individuals where the data subject is physically or legally unable to give their consent; or
• The transfer is made from a register that, under UK or EU law, is intended to provide information to the public and which is open for access by the public in general or otherwise to those who are able to show a legitimate interest in accessing the register.

27. Data breach notification

All personal data breaches must be reported immediately to Prosys Computing’s General Manager.

If a personal data breach occurs and that breach is likely to result in a risk to the rights and freedoms of data subjects (e.g. financial loss, breach of confidentiality, discrimination, reputational damage, or other significant social or economic damage), the General Manager must ensure that the Information Commissioner’s Office is informed of the breach without delay, and in any event, within 72 hours after having become aware of it.

In the event that a personal data breach is likely to result in a high risk (that is, a higher risk than that described under Part 27.2) to the rights and freedoms of data subjects, Prosys Computing’s General Manager must ensure that all affected data subjects are informed of the breach directly and without undue delay.

Data breach notifications shall include the following information:

• The categories and approximate number of data subjects concerned;
• The categories and approximate number of personal data records concerned;
• The name and contact details of Prosys Computing’s General Manager (or other contact point where more information can be obtained);
• The likely consequences of the breach;
• Details of the measures taken, or proposed to be taken, by Prosys Computing to address the breach including, where appropriate, measures to mitigate its possible adverse effects.

28. Marketing

From time to time, we may use your information to contact you with details about our applications, products and services which we feel may be of interest to you by telephone, post, SMS or email. You have the right at any time to stop us from contacting you for marketing purposes. You can also unsubscribe from any email marketing using the links provided in the emails we send to you.

29. Cookies

Our website may place and access certain first-party Cookies on your computer or device. First-party Cookies are those placed directly by us and are used only by us. We use Cookies to facilitate and improve your experience of our website and to provide and improve our services.

By using our website, you may also receive certain third-party Cookies on your computer or device. Third-party Cookies are those placed by websites, services, and/or parties other than us. Third-party Cookies are used for marketing and advertising purposes. These Cookies are not integral to the functioning of our website and your use and experience will not be impaired by refusing consent to them.

30. Third party marketing tools

Lead Forensics

Contained within our website is tracking code provided by Lead Forensics. This code enables Lead Forensics to track activity on our website and provide Reach plc with information on the IP address of the requesting computer (this data is not anonymised), the date and duration of the user’s visit, and the web pages which the user visits.

The Lead Forensics tool uses IP tracking for identifying businesses and is not the same as cookies. The Lead Forensics tracking code complies with the data protection act because it only provides information that is readily available in the public domain. It does not, and cannot, provide individual, personal or sensitive data regarding who has visited our website. It provides information on what company has visited our website by identifying them from their IP address. This data may be used by us to contact the business about their experience or for marketing purposes.

You can opt out of the collection, storage and processing of IP data by Lead Forensics at any time by clicking on the link below.

Opt out of Lead Forensics tracking

Hubspot

This website uses a HubSpot tracking code, which uses cookies to track visitors to this website and collect demographic information about them. The data collected by Hubspot cannot identify you personally, unless you have accepted cookies, AND you have entered your details into the website via a form or chat session. Then, your information may be used so we can understand what site content is relevant to you, and also tailor your experience on our site by delivering more relevant content.

For more information, please see Hubspot’s privacy policy.

31. Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (‘Google’). Google Analytics uses cookies (text files placed on your computer) to help the website operators analyse how users use the site.

The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf.

This website has Google Analytics Advertising Features enabled which could include Remarketing with Google Analytics, Google Display Network Impression Reporting and Google Analytics Demographics and Interest Reporting.

Google will not associate your IP address with any other data held by Google. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

32. How to refuse the use of cookies

You can refuse the use of cookies by selecting the appropriate settings in your browser. Further information on disabling cookies is available here – http://www.allaboutcookies.org/manage-cookies.

33. Google Analytics opt-out browser add-on

Google has also developed a Google Analytics Opt-out Browser Add-on to provide website visitors with more choice on how their data is collected by Google Analytics. The add-on communicates with the Google Analytics JavaScript (ga.js) to indicate that information about the website visit should not be sent to Google Analytics.

If you want to opt out, download and install the add-on (https://tools.google.com/dlpage/gaoptout) for your current web browser. The Google Analytics Opt-out Browser Add-on is available for Internet Explorer, Google Chrome, Mozilla Firefox, Apple Safari and Opera.

34. Implementation of policy

This policy shall be deemed effective as of 25^th May 2021. No part of this policy shall have retroactive effect and shall thus apply only to matters occurring on or after this date.

This policy has been approved and authorised by:

Name:	Gary Morgan
Position:	Director
Date:	25th May 2021
Due for Review by:	25th May 2023